The Perfect Landing Page

We Are The #1 Pool Builder Marketing Firm in the World!

November 25th, 2016 Posted by blog 0 comments on “The Perfect Landing Page”
Looking for the perfectly optimized landing page? Look no further! We have put together a nice template that includes all of the aspects that consumers expect to see on your website.

From top to bottom:

Page Headlines – Should be keyword rich but also engage your customer.
Ad Copy & Context – Relate your product to the consumer, and why they might need it.
Product Benefits – Explain how your product will benefit the consumer.
Call(s) to Action – What should they do next? Tell them what to do, and they will do it.
Product Features – What features does product offer that others do not?
Social Proof – Customer testimonials. We like to put Google+ and Yelp stars here and link out to your external strong review listings.
Your Team – Put a face with your business. It represents that you stand in front of your work and is another trust factor.
Location Map – Show that you are truly local.

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*infographic courtesy of BowlerHat.

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