– When was the last time you did a search for your business name? Hopefully, you show up as the first listing. However, Google is open game when it comes to bidding on competitor’s names. This means one of your competitors can swoop in and bid on YOUR BUSINESS name for pennies, and be shown above you. Yes, most people who search for your business name will filter through the clutter and get to your website. However is it worth it to you to save a few dollars a month to secure your spot on the search engines and rest assured that you are shown at the top for your own business name? Savvy internet marketers will tell you NO WAY! “Protect me from my competitors and own my territory on the search engines and make my business is #1.”
Those are 3 solid reasons why your business should be utilizing ppc on Google and the other search engines. If you are not currently, and you want tips on how to do it correctly, check out our 19 biggest mistakes people make when running a PPC program. It gives you the best practices on how to run your campaign, and also shows you mistakes to avoid while running your campaign.
“But wait, Google is hard and I don’t want to waste money in something I’m not familiar with or up to speed on!”
If you would like our assistance on getting started, we would be happy to help. And the money you save by hiring us will greatly account for the potentially thousands of $$$ that you could lose by doing it yourself the wrong way. By the way, shouldn’t you be spending your time on what you do best – running your business?